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Hashtag for Enjoyment Region Stuttgart


The main focus of the Stuttgart-Marketing GmbH for its tourism marketing in the year 2018 is on the theme of "Enjoyment". At the end of last year it introduced the hashtag #tastystuttgart to promote its social media measures.

The hashtag first came into operation in September 2017: a four-day blogger trip was organised to introduce #tastystuttgart and collect a wide range of contents. In cooperation with the Tourismus Marketing GmbH Baden-Württemberg (TMBW), Stuttgart-Marketing invited three German-language influencers to take part. The focus was on the culinary highlights and Swabian specialities of the Enjoyment Region of Stuttgart.
The hashtag can also be used from 2018 onwards on all Stuttgart-Marketing social media channels (Facebook, Twitter and Instagram).

Participants of the blogger trip in the Stuttgart Region in 2017:
Christine Garcia Urbina @
Antje Seeling @
Marlene Mohn @

(133 words in article)

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